Lamrabat describes the medium of photography as an art which permits one to be creative with the reward of instant results. As such his work reflects his explorative and creative nature, producing portraits that are brought to life through a variety of pop culture references and brand iconography. His
portraits also feature subjects dressed in a blend of Western and traditional clothing situated in naturalistic Moroccan scenery and landscapes. The fusion of cultural motifs and aesthetics are a reflection of Lamrabats own upbringing and identity as a Belgian-Moroccan.
Mous Lamrabat shapes a parallel universe, filtering his own multicultural brand through humour, empathy, and irreverence.